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Mahindra LMM's exclusive program Uday NXT
March 26, 2025

The UDAY NXT Program for Mahindra LMM Customers

Health, well-being and growth have always been at the heart of Mahindra Last Mile Mobility (MLMM) customer initiatives. We believe that we rise only when we enable others to rise!   And hence we are thrilled to launch UDAY NXT, a holistic, industry-first well-being initiative tailored and designed specifically for our Mahindra Last Mile Mobility (MLMM) driver partners.

UDAY NXT creates comprehensive support system that keeps our customer’s family and well-being at the core. It empowers individuals and families by improving communication and relationships, providing education and resources, promoting emotional-well-being, preventing conflicts and fostering a supportive growth environment.


What is Uday NXT?

Deeply rooted in our philosophy to Rise, UDAY NXT is a unique, industry-first well-being initiative specifically created for our self-employed drivers, partners and movers – who reshape the world of mobility each day.

A thoughtfully crafted initiative that ensures our customers and stakeholders feel secure, UDAY NXT provides a comprehensive well-being coverage when purchasing an MLMM vehicle. The initiative covers Accidental Death Insurance, Business Finance & Investment Counseling, Career Counseling for Children along with Addiction Control Counseling thereby promoting business growth, family wellness and personal development.

Features of Uday NXT Program

  • 1. Accidental Death Insurance –


    The program provides an accidental insurance cover of ₹ 20 Lakh, ensuring financial protection for customers and their families in case of an unfortunate event. The policy offers 100% coverage for permanent disability and 50% for partial disability. However, this benefit is applicable only in the event of accidental death and no other scenarios. Valid for one year, this insurance is one of the standout features of the Mahindra UDAY NXT initiative, making it a unique and holistic customer insurance program. 
  • 2. Business Finance & Investment Counselling –


    Once enrolled, our customers receive expert guidance on business finance, investments, and government schemes, empowering them to make informed financial decisions and scale their operations. Regular advisory sessions with financial experts provide valuable support for business expansion and risk management. Through these structured financial assistance programs, customers can unlock growth opportunities and maximize the potential of their businesses.
  • 3. Children Career Counselling –


    The UDAY NXT well-being initiative supports the next generation of young guards by offering expert career counseling sessions through personalized guidance. The children of our customers now explore career opportunities by getting expert guidance thereby creating a foundation of a rock-solid future.
  • 4. Addiction Control Counselling –


    The UDAY NXT program fosters health, mindfulness and well-being through professional counselling for individuals who are grappling with substance addiction, leading to a better and more stable life. This initiative from Mahindra Last Mile Mobility is more than an initiative, it is a commitment to build deeper and stronger connection with our customers and stakeholders.

How does Uday NXT work?

Joining the UDAY NXT program is simple and seamless. Upon purchasing a MLMM vehicle, the customer is automatically enrolled to unlock the program’s exclusive benefits. Once enrolled, customers gain access to a dedicated support network, including personalized services and expert consultations to enhance their experience.

Why is Uday NXT More Than a Program?

Unlike traditional customer service programs that are focused solely on discounts and rewards, UDAY NXT takes a holistic approach towards customers and their lifegoals and overall well-being. It offers a unique blend of long-term benefits designed to secure, empower, and uplift themselves as well as their families. UDAY NXT provides:

  • Life Security –

    ₹ 20 Lakh personal Accidental Insurance coverage for lasting peace of mind.
  • Business Growth Support –

    Expert financial and investment guidance to power success.
  • Next-Gen Career Development –

    Career counseling and educational planning for customers’ children.
  • Addiction Control Assistance –

    Specialized support to overcome addiction through professional intervention.

By integrating financial stability, education, and health initiatives, jko stands as an unparalleled and industry-first initiative crafted to empower our key stakeholders.

The Final Thought-

UDAY NXT is an industry-first well-being initiative aimed at uplifting the Mahindra Last Mile Mobility customers, driver-partners and their families. It propels our customers towards a brighter and a more stable future. Be it security with accidental death insurance or partial disability; providing smart financial business counseling, specialized addiction-control assistance or empowering younger generation with right career guidance – all these interventions create a better and brighter tomorrow.

UDAY NXT redefines customer benefits, creating meaningful impact where it matters most - in your business, your family's future, and your peace of mind. Let’s experience the power of a better tomorrow now!

*Range is Typical Driving Range

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